This chapter will tell you everything you need to know about how to start making sales with dropshipping. If you don’t know anything about dropshipping, don’t worry! This is a complete beginner’s guide. No experience needed. And by the end, you’ll know every single step you need to take to make money with your first online store. You’ll even get plenty of advice from dropshipping pros – like Andreas and Alexander, who earned $114,110 in three months with their pet supplies store.
Albert Einstein once said, “The only source of knowledge is experience.” He was right, but it doesn’t have to be your experience. You can leverage knowledge from other people’s lessons. You can stand on the shoulders of giants. And luckily for you, this chapter is a ladder to get you to those shoulders. Let’s look at some important things to understand about finding success with dropshipping and how to align your mindset so that you’re ready for the adventure.
A lot of people talk about making sure that you don’t choose a saturated niche, which is a niche that a lot of people are already selling in. But the truth is, you can find success selling just about anything if you really put in the time and learn how people shop and what motivates them to buy things. All that said, there are some steps to help make sure you’re choosing a promising niche without pulling all your hair out on day one. Let’s dive into those steps.
A good store is nothing without good products, right? On top of that, you need to make sure that you have a strong relationship with high-performing suppliers. Since you won’t have total control over your products, it’s critical to have suppliers who are timely and have good business practices. Trust us when we say choosing good products and suppliers will save you a whole lot of headaches in the future. Discover three key elements for choosing dropshipping products that will make and keep customers happy.
Shopify is a fast and easy way to get online and start selling. Using Shopify, you can get access to an admin panel where you can add products, set shipping prices, and even customize the design. Of course, I don’t expect you to make the perfect store upfront. The formula should be to start small now, then learn and improve along the way. In this chapter, we’re going to share step-by-step how to build a Shopify store in under an hour.
A brand encourages people to take action by highlighting the unique aspects of a business. It also gives depth to your online presence and tells your audience that they can trust your company. So if you want to succeed as a dropshipper, you need to create a memorable brand. Let’s look at what goes into each step of ecommerce brand building, starting with logo creation.
Every day, more and more people shop for products on social media. It’s estimated that on Instagram alone, more than 130 million people per month tap on the little shopping bag icon to learn more about ecommerce items. This chapter is all about tapping into the massive potential to make sales and skyrocket your store using social media. We’re going to look at the top channels and tell you exactly how you can get more followers and more engagement from those followers – and ultimately more sales.
You can get great results with Facebook Ads even if you don’t have thousands of dollars to spend. Part of this is because of the incredible targeting abilities that Facebook gives you, which we’ll get into soon. If you’ve never used Facebook ads before, don’t worry. That’s what this chapter is for. We’ll guide you through exactly how to set up, run, test, and optimize your Facebook ads campaigns. As a bonus, we’ve included ad examples from real-world campaigns so you can see how other dropshippers are making use of Facebook’s advertising capabilities.
You know you need to remind people about your new store. But you can’t afford to put more time and resources into Facebook ads. Good news: there’s a cost-effective alternative available. And it gives you the ability to reach people in a place they visit daily – their inbox. Email marketing is a powerful strategy that will help you build a strong relationship with your customers and grow sales. Never tried email marketing before? No problem. This chapter will teach you how to make profitable email campaigns from scratch.
Up until now, we’ve covered the basics for getting your first store up and running. But now, we’d like to give you some next steps. Once you’ve been at it for a little while, you’ll have the opportunity to evaluate your progress and see how you can do things even better. From less abandoned carts to a sharper, more trustworthy store, let’s look at some ways you can stay on the grind and keep boosting your revenue. With some patience, persistence, and practice, you can be another dropshipper who’s making money while you sip margaritas on a beach in Mexico.